Huggies® and Walgreens® have teamed up once again to raise awareness and support for families struggling with diaper need in the United States. For the eighth consecutive year, this partnership aims to make a significant impact by donating up to one million diapers to the National Diaper Bank Network.
From now through September 30, 2024, for every pack of Huggies® Diapers purchased at Walgreens stores or online at Walgreens.com, Huggies® will donate a day’s worth of diapers to the National Diaper Bank Network. This initiative is part of Huggies’ ongoing commitment to help families provide essential care for their babies.
“Diapers are a basic necessity for every baby and toddler,” said Anjula Shokar, senior brand manager for the U.S. Huggies® brand. “The National Diaper Bank Network is helping to change the lives of families, and through this partnership with Walgreens, we will educate and encourage people to join us in supporting families.”
The need for diapers is a pressing issue, with one in two families in the U.S. experiencing diaper need and struggling to provide enough diapers to keep their child’s skin clean, dry, and healthy. Since 2011, Huggies® and the National Diaper Bank Network have provided over 200 million diapers to families in need through their Project Hug initiative.
“Walgreens is proud to team up with Huggies for the eighth consecutive year to drive access to, and awareness of, diaper need in our communities,” said Alethia Jackson, SVP, ESG and Chief DEI Officer at Walgreens Boots Alliance. “Supporting the health of the communities we serve across America is integral to our purpose of creating more joyful lives through better health.”
Parents and caregivers are encouraged to participate in this initiative by purchasing Huggies® Diapers at Walgreens locations or online. Each purchase not only helps their own family but also contributes to a larger cause, ensuring that more families have access to the diapers they need.
For more information on how to support this initiative and learn about Huggies® products, visit Huggies.com and follow @Huggies on social media.